TikTok Offers Viewers Power to Decrease Artificial Intelligence-Made Videos in Their Feeds

Users will soon have a fresh option that enables them to lessen the amount of AI-made content appearing in their feeds. This step comes as the service announced that it presently contains over 1 billion AI-generated clips.

Trial and Implementation

The new functionality is undergoing trials over the following weeks before a widespread launch. This shift aligns with a increase in AI content, driven by new AI video creators.

AI Content on Other Platforms

It has been noted that nearly 10% of the most rapidly expanding content creators on a competing service only show clips produced artificially. A significant portion of this content is classified as “AI slop”, a term for poor-quality, mass-produced content that is typically nonsensical or surreal.

Based on user feedback that numerous viewers appreciate content made with AI tools, ranging from computer-generated images to informative clips, and we aim to give people the ability to see more or less of that, according to their own likes,” said a spokesperson.

Scale of AI Content

The platform shared that there are currently 1.3 billion videos on its service identified as artificially created. In total, more than 100 million pieces of content are added to the service each day, making AI-generated material a limited portion of its total content library.

How to Adjust Settings

Viewers will be able to reduce or increase the volume of artificial media they watch by using the “manage topic” setting in the platform and picking AI-made media. Further subjects that can already be modified under the setting include current affairs, style, cosmetics, and movement.

Content Labeling and Policies

The platform’s policies mandate creators to label “realistic” artificially created content, and it prohibits dangerous deepfakes of public figures or crisis events. Any realistic AI-generated clip that is without a tag can be removed under its user guidelines.

Additionally, the service will from now on apply an artificially created watermark to content created with its built-in AI features, or detected by an industry-wide initiative for recognizing artificial media. This step is designed to help prevent users from attempting to circumvent the labeling process.

Educational Initiatives

The platform is additionally introducing a $2 million educational fund for specialists and organizations to create learning resources about using AI responsibly. This initiative will assist educational bodies focused on training coding and technology.

Moderation Strategy

The video-sharing app has defended its content review process, during debate over plans to make redundant numerous content moderators in the United Kingdom. The company is planning to cut hundreds of positions in its user protection team in the UK capital, with worker representatives and online safety experts expressing worry that humans are being replaced by machine-led review.

A trust and safety lead clarified that people-led review would remain essential, but AI can safeguard staff by eliminating the most distressing content prior to it is viewed by people. TikTok stated a 76% decrease in explicit and harmful content seen by content reviewers over the past year due to intervention by its automated systems.

“We think that it’s essential to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have humans as part of that process, but we further consider it’s highly necessary to minimize viewing of unsafe media as rapidly, which is the area in which a significant AI assistance is making a difference operate efficiently.”